Educational technology, or EdTech, is the application of digital tools, platforms, and resources to improve teaching and learning processes. It uses technology to provide access to instructional information, personalize learning routes, and improve overall educational outcomes. EdTech encompasses a diverse range of technology and methodologies, such as virtual reality simulations, adaptive learning systems, online learning platforms, interactive educational apps, and gamified learning environments.
According to SPER market research, ‘North America EdTech Market Size- By Deployment, By Type, By End User, By Sector - Regional Outlook, Competitive Strategies and Segment Forecast to 2033’ state that the North America EdTech Market is predicted to reach USD 92.66 billion by 2033 with a CAGR of 13.66%.
Growth Drivers: The demand for digital learning has resulted in a surge in EdTech usage, which is good for the industry. Students are searching for educational options that are both accessible and adaptable. EdTech platforms provide solutions that can be accessed from anywhere, at any time, utilizing a number of devices including cellphones, tablets, laptops, and PCs. Furthermore, the EdTech industry is expanding as new technologies such as artificial intelligence (AI), machine learning (ML), augmented reality (AR), and virtual reality become more widely adopted. The rising emphasis on professional development and lifetime learning is also fueling demand for EdTech solutions.
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Challenges: In North America, the EdTech industry faces a number of challenges. One of the most significant challenges is the "digital divide," which refers to discrepancies in how different socioeconomic levels access technology and the internet. Although digital technologies are widely used in many communities and educational institutions, underprivileged people continue to have limited access to modern technology and high-speed internet, particularly in low-income and rural areas. This results in educational inequities and exacerbates already existing achievement disparities. The collecting and use of student data poses new challenges and raises privacy and security issues.
Impact of COVID-19: The COVID-19 pandemic has had a significant impact on the North American EdTech industry, hastening the development and acceptance of digital learning technology. Following major school closures and the transition to remote or hybrid learning models, educational institutions throughout the region have turned to technology to ensure teaching and learning continuity. The rapid transformation has increased demand for EdTech services and products by hastening the implementation of online learning environments, video conferencing software, and other digital technologies.
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- Microsoft Corporation,
- Instructure, Inc.,
- Coursera, Inc.,
- Chegg, Inc.,
- edX, Inc.,
North America EdTech Market Segmentation:
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For More Information, refer to below link:-
North America EdTech Market Growth
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